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Micro Niche Finder Low SOC
Click on image to view larger.
When you click on this image and make it larger you
will see the magic of Micro Niche Finder at its best. Let's look at
the keyword phrase "inflatable swimming pools" first. You
will see under the SOC column an Orange circle with an exclamation
point inside of it. This signifies that there is still a
considerable amount of competition for this phrase, but you could
rank for it in the search engines with a moderate amount of work.
Now look at "portable swimming pools". You
will see a Green circle with a checkmark inside. This is the sign of
a micro niche that is just right for exploiting. The lower the SOC,
the more likely it is that you can obtain a top Google ranking for
your website using the keyword phrase as your URL. The column just
to the left of SOC is the MOB, or Measure of Backlinks. This tells
us how many backlinks, or in-bound links from other web pages are
pointing to this page. By creating backlinks to your web pages, you
are able to give your page more "value" in the eyes of
Google. But it's not just the number of backlinks that matters, it
is also the weight that each backlink carries with it. Backlinks
from high-value, Web 2.0 sites such as Ezine Articles, Squidoo, and
Hubpages bring more value to your site than backlinks from sites
with little web traffic or popularity.
Let's go across the entire row now for
"portable swimming pools" and see what Micro Niche Finder
tells us about the keyword phrase and determine if it is a good
candidate to build a micro web for and monetize it.
Under the Local Search Count column we see that is
is getting an average monthly search volume of 1600 searches. The
higher this number, the more free traffic we can expect to receive
from the search engines. Although we would prefer to see about 5000
or more in this column, 1600 is still a good amount of
traffic.
Next is the Global Search Count and it shows 2900.
If we also look at the bar graph in the next column, we can see that
the current amount of monthly searches is at a low point, most
likely due to the fact that portable swimming pools don't sell to
well during the Winter months.
The next column is Exact Phrase Count and this tells
us how many other pages on the Internet have this exact same keyword
phrase included on the page.
The next column tells us how much an advertiser is
willing to pay for a Pay Per Click ad on Google AdWords. The next
column shows OCI, or Online Commercial Intent of the buyer that is
searching this term. The higher this number, the more likely it is
that the searcher is looking to make a purchase.
We see in the next to last column that there are
only 5 inbound links to the top web pages in the Google Search, and
the last column gives us the Green indicator that this is an
excellent opportunity to pursue.
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